The Content Marketing Craze: 7 Ways Publishers Can Fight Back

They’re watching us. They’re hiring journalists, studying our methods, mimicking our headlines (e.g. “5 Healthy Snacks Your Kids Will Actually Eat”), trying to sound like us, and even playing by our rules. And if we’re not careful, they may eat... more »

Identity Publishing

Technological developments are regularly presenting a raft of new challenges and choices. Through it all, publishers are continually being asked to demonstrate their utility. With self-publishing a click away, authors ask publishers, "Do we still need you?" If printing and... more »

Discovery Girls App Shows Challenge and Promise of Subscription Model

“I think it’s important that every format, every device we put it on is unique to that device,” said Catherine Lee, publisher of Discovery Girls magazine and its companion apps. I’ve blogged before about the Discovery Girls approach to apps,... more »

FREE InfoTrends White Paper: Publishing: A Whole New World

Clearly, e-books are here to stay so today's publishers need partners with technology and service offerings that will help content move seamlessly between traditional book printing, on-demand digital printing, and electronic distribution. It's time to rethink your strategy. Download the... more »

 

End of the 'Like' Era? Publishers Cool on Facebook

We are entering the end of the like era. There was a time, not long ago, when all industries, including publishing, wondered how to turbocharge their growth via Facebook. But as the plunging fortunes of Zynga show, that’s a dangerous... more »

Pet Publisher BowTie Sells Magazines

BowTie Inc., the publisher of Dog Fancy, Cat Fancy and other specialty magazines and books, has sold all of its titles to a pair of investors who plan to expand the business and broaden its online offerings. BowTie, which... more »

What Happens If the Postal Service Runs Out of Cash?

The U.S. Postal Service’s cash crunch could cause a “catastrophic” disruption of mail service this year, according to a government official who wants USPS to reveal its crisis-management plans. The Postal Regulatory Commission “should request a description of the... more »

 

A Publishers Job Is to Provide a Good API for Books

If we start to think of “books as data,” then the traditional publisher’s role starts to sound a lot like the role of providing an API: A publisher’s job is to manage how and when and under what circumstances people... more »

Timeless Book May Require Some Timely Fact Checking

The digitization of books has facilitated the rerelease of a spate of nonfiction works years or decades after their initial publication, and in some cases the common interpretation of their subject matter has evolved or changed significantly. Melville House... more »

Impatient Optimists: Possibly the One Thing Almost All Americans Agree On: Libraries (in the Digital Age)

But my jaw dropped when I read the findings of a new report, "Libraries in the Digital Age" from the Pew Research Center's Internet and American Life project. Pew found that 91 percent of Americans (16 or older) say... more »

 

RSuite CMS Joins the Association of Educational Publishers

RSuite CMS a content management system for publishers, recently joined the Association of Educational Publishers (AEP) as an affiliate member. The AEP serves the diverse needs of the entire educational resource community, including publishers, content developers, IT professionals, service providers,... more »

Lerner Digital Enhances Lerner Interactive Books

Lerner Digital, a division of Lerner Publishing Group, today announced enhancements to its Lerner Interactive Books product line, as well as updates to the Lerner Digital eReader App for the iPad. Effective immediately, all Lerner Interactive Books now include a... more »

2013 Publishing Business Conference & Expo Call for Speakers

The Publishing Business Conference & Expo, the nation's largest conference and expo for book, magazine and journal publishers, will take place September 23-25, 2013, at the New York Marriott Marquis Times Square. The Publishing Business Conference & Expo is produced... more »

Only 3 days left until ASBPE Azbee Award Competition final deadline

There are only three days left until the ASBPE Azbee Award Competition final deadline. All entries must be submitted by Monday, February 4, 2013.... more »

More media owners moving to BPA Brand Report; healthcare titles top all market categories

With the continued growth of media brand extensions, more are recognizing that presenting their brand’s full audience is the most effective method to increase reach and revenue. As evidence, 295 titles are now reporting audience data with the BPA Brand... more »